Get out of the office and interview a customer today

posted in: Product Management | 0

[tweetmeme source=”chenelaine” only_single=”false” service=”bit.ly”] Today I watched a snippet of an interview with David Meerman Scott on his blog, Web Ink Now.   In the interview, David made up a new acronym: “MSU” – it stands for Making Stuff Up.   He points out the lunacy of the behavior of marketers … Read More

10 Signs you aren’t developing a Minimum Viable Product

10. You picked an embedded processor that yielded a firmware footprint headroom of 127% for future expandability. 9. Your firmware person often writes innovative features beyond what’s in the spec to harness some of that excess power in your processor. 8. Your product has a custom adaptor for an interchangeable … Read More

Should engineers do customer development?

Today I attended Barbara Finer‘s excellent roundtable discussion on customer interactions at Product Camp Boston.  At one point, Barbara asked everybody to rate the importance of direct access to customers for product managers and for engineers. Should product managers and engineers do customer development themselves? Everybody agreed direct access for … Read More

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