How Startups Can Run Better Landing Page Tests

This article first appeared on Xconomy.com. In today’s fast-changing world, new product teams are constantly pushed to do more faster. They need to run fast to keep up with rapidly changing market conditions. Oftentimes it means making decisions about what to invest in with very little information. How can teams … Read More

“Talking to Humans” by Giff Constable

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Product people take note: you now have a fantastic new resource to help you understand the customer and build better products.  Giff Constable, a serial entrepreneur and the CEO of Neo, has just launched a new e-book called “Talking to Humans”. This ebook covers the important technique of the detailed … Read More

Think like a founder before becoming one

This article first appeared on Xconomy.com. February 2014 will go down in history as a month with two huge startup exits: Nest (acquired by Google for a whopping $3.2 billion) and WhatsApp (acquired by Facebook for an even more whopping $19 billion). If you haven’t caught the startup bug, there’s … Read More